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If you're anything like most of the authors I work with, adding alt text to your images is either a) one of those website tasks you know you should do… but never quite get round to; or b) something you have never heard of.

For the past few days I’ve been feeling pretty good about my writing. I’ve just finished my eleventh novel, and for once, I’m really, really pleased with it.

As you’ve might have seen on the Squarespace website, they offer lots of different pre-built templates, all with their own specific look and feel. There are so many that sometimes it can get a bit overwhelming – when I ask my web design clients to take a look through the templates and let me know which they like best, a lot of the time they say they feel bamboozled and come back to me with the same question: ‘but which Squarespace template is best for authors?’

So, you’ve finally launched your brand-new author website - congratulations! It's a huge step in your writing career. But now comes the next challenge: how do you actually get your website to show up on Google?

It occurred to me the other day that I haven’t really shared much on my blog about what it’s like for my clients when they pick me to build their author website, so I thought perhaps it would be of interest if I shared my process in a little more detail!

I’m so excited to be sharing not one, but TWO of my most recent projects with you today, but - plot twist - they are both for the same author! Elisabeth writes under two different names, for two distinct author brands, and approached me to design two very different websites - one for each of them.

Before I start this post, allow me a disclaimer. I think Wordpress is brilliant. I really do. There’s a reason that more than 30% of ALL websites are built using this platform. I used Wordpress for my own websites for years, and was a huge advocate of it.

I recently finished the second draft of my latest novel - my eleventh novel that I’ve written (I read somewhere that to become a ‘master’ at writing you need to have written a million words and I reckon I’ve surpassed that now - can someone send me a certificate please needy for validation?!)

Over the five years I’ve been building author websites, I’ve built quite a few sites for authors who have yet to sign book deals and it’s always really exciting working with writers who are so forward-thinking in their ambitions.

Excuse the rather glib title to this post - but it occurred to me recently that some authors I work with come to me because they want an author website, but at the same time, they aren’t exactly sure why they want one.