10 romance author websites to inspire you

Oh to be able to write proper romance (my attempts were way too dark and provoked many an angry Goodreads review 😆)! There’s something so uplifting about the genre…  And don’t we all need something uplifting and hopeful in these uncertain times!?

The romance genre is all about connection, emotion, and heart, and the best romance author websites capture that beautifully. If you write romance and are looking to build or refresh your author website, one of the best ways to get inspired is by looking at what’s already working.

In this post, I’ve rounded up 10 of the best romance author websites out there - each with its own unique style and strategy. 

Now, I NEVER advocate copying another author’s website design, but it’s super helpful and important to take inspiration from websites you love when you come to build your own site.

22 author websites to inspire you →

These standout sites will give you ideas for layout, design, content, and all the must-have features that make a romance author website both beautiful and effective.

So without further ado, let’s take a look at some of my absolute favourite romance author websites!

Top tip: click on the images to be taken directly through to see the live version of the author’s website!


Laurie Gilmore’s author website


There’s something quite quaint and old-fashioned (in website terms!) about Laurie Gilmore’s author website! Which fits nicely with the charming, cosy feel of her books.

I love that the sign-up button for her navigation says ‘Become a Dreamer’ - these kind of little touches can be so powerful for engaging with your readers!


Julia Quinn’s author website


Although the Bridgerton author’s website is a little too busy for my liking, I really appreciate the elegance of the colours and fonts chosen, and the fact that it’s kept regularly updated with all Julia’s latest news.

There are also some lovely bonus features for her fans.


Nicholas Sparks’ author website


I think Nicholas Sparks is possibly my favourite romance writer ever! And so I’m very pleased to say that I absolutely love his website too.

It’s possibly a little more masculine than some of the other romance author websites - understandably perhaps - but it still has that nostalgic, whimsical feel of his novels and is nice and easy to navigate too, with a clear layout that feels very up-to-date.


Beth O’Leary’s author website


OK a small disclaimer here - I built this website!

Beth O’Leary was one of my very first website clients. We actually share a publisher.

And even though her website was one of the first I built, I am proud that it still stands the test of time. I get a lot of new clients citing it as one of their inspiration sites when they contact me wanting me to build their author website! Beth had clear ideas about what she wanted from her website - not too much fuss, but a little bit of warmth and personality too.


Rebecca Yarros’ author website


For atmosphere, Rebecca’s website gets top marks! I don’t usually like too many moving elements on author websites, but this site strikes the perfect balance. It’s SUPER clear to navigate, each section has a clearly defined purpose and the use of quotes peppered across the homepage works brilliantly. I love this website.


Lucy Score’s author website

Lucy’s website is the epitome of ‘less is more’! While the website itself is not an extravagant design, the huge photo of Lucy is so welcoming you can’t help but smile, and the site is structured really clearly.

If you’re not sure of your artistic abilities, then this would be a great website to try to emulate.


Sarah J Mass’ author website

I love the slightly magical, mysterious feel to Sarah’s website (fitting, given her books!). The site is beautiful but the design doesn’t get in the way of all the crucial information she wants to communicate to readers.

One little thing though - it seems to be a bit out of date - perhaps she’s been a little too busy 😂


Sophie Ranald’s author website


Sophie’s website is another of my own designs, but I included it as I think it’s a good example of a simple one-page website that can work really well if you don’t have time or inclination to set up and all-singing and all-dancing website - especially if you tend to use social media to keep in touch with readers.

This website brings me great joy, with its bold colours and simple layout!


Talia Hibbert’s author website


Talia’s a prolific author, and her website nicely ties together all her titles, with helpful pages such as ‘Reading Order’ and an FAQ. I also love the logo she has for her name, complete with tagline, which helps cement her ‘author brand’.

Finally, the website is just super clear and easy to navigate.


Elsie Silver’s author website


I had to finish on this website as it’s the most ‘advanced’ from a technical point of view, with lots going on behind the scenes (from a web designer’s perspective!). And the result is beautiful and incredibly filmic. I absolutely love the big header with Elsie’s name in that stunning script font. As a bit of a purist, it’s a tiny bit too fussy for my liking - but it’s a really good one to explore and see how you feel about using additional design details and moving images as part of your author website’s design.


Romance author website - honourable mentions!

I looked at A LOT of romance author websites in order to put this blog post together. 

So I thought it was only fair to include a few links to websites that didn’t make my top ten but that still do a really good job.

I found some of the following websites were quite samey - which is fine - but if you have the time and the creative flair, then don’t be afraid to bring a bit of personality to your site!

Katie Fforde’s author website >

Nora Roberts’ author website >

Sophie' Kinsella’s author website >

Ali Hazelwood’s author website >

Carley Fortune’s author website >

EL James’ author website >

Bella Andre’s author website >

Paige Toon’s author website >


Want to build your own romance author website? 

If the above designs have inspired you to start that long-put-off job of building your own author website, then first of all - hurray! And second of all… let’s break down five essential things every romance author website needs… 

Let’s break down five essential elements every romance author website needs

Whether you're creating your site from scratch or refreshing an existing one, these tips will help you build a beautiful, effective website that truly supports your author career.


1. A visually cohesive, genre-aligned brand

Let’s start with the visuals because let’s face it, with romance novels it’s more important than ever!

One of the biggest mistakes authors make, especially when DIY-ing their website, is failing to match their brand to their genre. And for romance authors, this matters a lot.

Why it’s important:
Romance readers tend to be highly visual. They’ll make snap judgments about your books based on the look and feel of your site. A dark, gritty aesthetic might be perfect for a crime thriller writer, but if you’re writing steamy contemporary romance or swoony historicals, it sends mixed messages.

What to include:

  • A colour palette that fits your subgenre (think soft pastels for sweet romance, bold reds and blacks for dark or erotic romance)

  • Fonts that are easy to read but carry emotional tone (avoid anything too corporate or sterile, you want whimsical but also clear)

  • High-quality images, ideally custom photography or romantic stock photos that match your book themes

  • Cohesion across your site. I always say that your books’ covers are their biggest marketing asset, so make sure that your website’s design doesn’t fight your covers


2. A compelling homepage that hooks visitors instantly

You’ve got about 3 seconds to convince a visitor they’re in the right place. Your homepage is the most important page on your entire website and the one that will likely get the most traffic.

Why it’s important:
A romance reader landing on your site wants two things: to get a quick sense of what kind of stories you write, and to feel emotionally connected enough to stick around. 

If your homepage is confusing, cluttered, unclear, or worse still - BORING, they’ll leave, and might not come back.

What to include:

  • A short, emotionally engaging tagline or intro. Something like: “Heartfelt love stories with second chances and small-town charm” gives immediate clarity.

  • A professional headshot (especially if you’re writing under your real name and doing events or interviews)

  • Your latest or most popular book with a clear call to action, like “Start Reading” or “Get Your Free Preview”

  • Navigation that makes sense (don’t hide your books!)

SEO tip:
Make sure your homepage includes keywords like “romance author,” your specific subgenre (e.g., “paranormal romance”), and ideally your name. Example:

“Welcome to the official website of USA Today bestselling romance author Emily Hart. Explore sweet small-town stories, second chance romances, and unforgettable happily-ever-afters.”


3. A well-organised book page (or series hub)

This might sound obvious, but so many author websites bury the actual books! 

Romance readers often read in series and binge entire backlists. Make it easy for them to follow a series by numbering books and making it clear which ones they should start with..

Why it’s important:
A cluttered or confusing book page can cost you sales. Romance readers are loyal to their favourite authors but they also have hundreds of other books on their Kindle waiting. The easier you make it to find your books, understand the reading order, and click “buy,” the better.

What to include:

  • Clear series listings in the correct order

  • Standalone books grouped by theme or subgenre if possible

  • Buy links to every major retailer you sell through (don’t just link to Amazon unless you’re exclusive)

  • Optional: audio editions, print editions, large print, or special formats

If you have a lot of books, consider separate pages for each series or use expandable toggles to avoid overwhelming the user.


4. A strong email signup with a reader magnet

One of  the nicest things about romance novels is that they almost feel personal, and you can really build a connection with your readers.

Readers invest in your stories and your characters deeply and they want to learn more about them and their world!

Yes, your Instagram is lovely. But if you want to sell more books, email marketing is still king. And the best time to capture a reader’s email? The moment they’re already on your website.

Why it’s important:
Social media platforms change. Algorithms shift. But your mailing list is yours, and romance readers want to be on your list if you give them a reason.

What to include:

  • A prominent signup form (ideally on every page of your site in your footer)

  • A clear headline, e.g., “Get a free novella when you join my reader club”

  • A juicy reader magnet that appeals to your target audience (first-in-series, prequel, bonus epilogue, exclusive short story, etc.)

  • A welcome email that tells new subscribers what to expect

SEO tip:
While email forms themselves don’t help with SEO, the surrounding text can. Don’t just say “Subscribe.” Try:

“Join my newsletter for exclusive access to new romance book releases, sneak peeks, and free bonus content.”

You're using SEO keywords and making it enticing for readers.


5. A blog or bonus content area (that’s actually useful)

This one’s often overlooked, but it can do wonders for both your SEO and your reader loyalty.

Why it’s important:
A blog is a great way to keep your site fresh in Google’s eyes (which favours regularly updated content), but more importantly, it’s another way to connect. 

Romance readers love behind-the-scenes content, bonus scenes, character interviews, and updates about what you’re working on.

What to include:

  • Occasional blog posts (even just once a month is fine)

  • Character Q&As, Spotify playlists, “dream cast” posts

  • Your personal take on romance tropes (what you love writing and why)

  • Reading guides or book club questions

  • Bonus content like short stories or alternative endings

SEO tip:
Use blog titles that people are actually searching for, like:

  • “Books Like Bridgerton: Historical Romance with Spice”

  • “Why I Write Age Gap Romance (and What I Love About It)”

  • “10 Must-Read Second Chance Romance Novels”

You can also rank for your own book titles this way. For example:

“Behind the Scenes of ‘Falling for the Best Man’ – A Friends-to-Lovers Romance”

And don’t forget internal linking! 

Point readers back to your book pages, newsletter signup, and homepage from within your posts.


Bonus tip: make it mobile-friendly

More than half of all website traffic comes from mobile devices, and romance readers are no exception. 

If your site looks gorgeous on desktop but falls apart on a phone, you’re losing readers.

Quick checklist:

  • Does the menu work on mobile?

  • Can users tap buttons and links easily?

  • Are text sizes readable without zooming?

  • Do images resize automatically?

If you’re using a platform like Squarespace, you’re in luck as it’s fully responsive. But if you’re using Fluid Engine, Squarespace’s drag-and-drop design editor, you do need to check the mobile view after you’ve finished building the page to make sure everything’s looking neat and tidy.

Find out more info on mobile view →


Final thoughts

Your romance author website doesn’t need to be complicated, but it does need to be strategic. 

By focusing on clear branding, easy navigation, strong SEO, and most importantly, connection, you can create a site that not only looks great, but helps you grow your career.

And remember, your website is a living thing. 

As your brand evolves, your covers change, or you pivot into a new subgenre, don’t be afraid to update it!


Need help building your romance author website?

If you would like me to build you a website in 2025, then please do get in touch now!

I only work with one client at a time and I only take on two clients each month, to make sure I can give them my undivided love and attention, so my slots do go quite quickly.

Whether you’re just starting out or need a full redesign, I help romance authors create custom Squarespace sites that convert readers into fans.

Get in touch here or check out my portfolio.


 
 

Charlotte Duckworth

I’m the USA Today bestselling author of five psych suspense novels: The Rival, Unfollow Me, The Perfect Father, The Sanctuary and The Wrong Mother. My bookclub debut, The One That Got Away was published in the UK and the US in 2023, under the name Charlotte Rixon, followed by my second bookclub novel, After The Fire, in 2024.

I also design beautiful Squarespace websites for authors.

https://www.charlotteduckworthstudio.com/
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